OSG Marketing Blog

Online Marketing Ideas

• 10 Steps for getting your business on social media sites
  Getting involved in social media starts with a plan and a presence – here is the blueprint we use to setup our clients on social media sites. Click the steps to go directly to the signup pages. 1.  Signup for … Continue reading →
• Basic Website Strategy
  It all starts with a plan. No sense in building a website without one – and I don’t mean design concepts and wireframes. That’s all well and good, and obviously important but the real plan should focus on content. For … Continue reading →
• Why Small Businesses Should Use a Trusted Email Marketing Service
  Email marketing can do fantastic things for a business, whether your intended audience is another business or you’re directly targeting the consumer.  Email marketing is a proactive formula – rather than relying on search engines and advertising to deliver traffic … Continue reading →
• Online Reputation Management Basics
  As a quick followup to my previous post, here’s a primer on reputation management. You might be a successful online business owner and you might have a strong customer base but you can never do without online reputation management. Online … Continue reading →
• Social Media Marketing—How to Build Your Brand, Loyalty, and Customer Base
  It wasn’t too long ago when TV audiences were at the mercy of commercials telling them what to eat, what to wear, and what to buy.  These days, the dynamic has shifted, with more and more consumers turning to the … Continue reading →
• Reputation Management—Why It’s Important!
  If you have a reputation for selling shoddy products and services at a ridiculously high price, whereas your number one competitor sells better stuff at more affordable rates, who do you think people are going to choose?  If you are … Continue reading →
• Why small businesses need a website
  One of the most common questions I’m asked by business owners is “Why do I need a website anyways?” Most small businesses start with very little capital. They encounter the pressure to advertise their products and services but are challenged … Continue reading →
• Sales Conversion to Help Turn Clients Into Customers
  You might have a website that has an increasing amount of traffic but if this traffic stats is not turned into sales, then you have only accomplished a fraction of your business goal. Having an online business can be tough … Continue reading →
• Pay-Per-Click — Free Tips on How to Write the Perfect Campaign
  The success of any online venture is largely determined by visibility.  You become visible when your ad shows up alongside search results.  In order for this to happen, web surfers enter keywords or keyword phrases into the search box, and … Continue reading →
• Website Analytics – How to Turn Stats Into Sales
  Being a successful online entrepreneur does not just a website in existence and a few products on sale. It takes a lot more than that. One thing that you can do is to set up a website analytics tool on … Continue reading →